I have been in internet marketing for over a decade now. I started way when keyword stuffing was the “hot” thing to do, great, tons of non-targeted target. I guess I was the reason Google was made?
Anyway, almost every day in email or LinkedIn I get the usual claims of for $200 I can be King of internet world. Wow, how can I pass that up?! I mean I do not have to change my coding on my website, produce exciting content or work with obtaining links anymore? Yup, I can be #1 tomorrow for a keyword longer then my college essay.
Folks, if you build it they will come right? Not really but if you provide a GREAT service or product and post it then most of the time they will come. Build CONTENT. I just produce a video series with a client and before we really launched it the traffic was hitting the landing pages we included on the series. Why? It’s stellar content and provides some great information. Plus I used my past knowledge for some killer marketing built-in, insert praise here.
The main problem is doing everything right, making sure your content is SEEN and in some cases HEARD.
Working with a SEO agency like mine we take the time to show your “the ropes”. This is not a plug nor do I mention our company. I am just informing you the reader of what really matters, a MESSAGE. Once you have the message is it being circulated on the internet properly? Is your blog setup? Right code or headers on your pages? Links with the right anchor tags?
I really believe most businesses starting up with learning SEO or internet marketing should hire someone to set up their advertising avenues CORRECTLY. If I had a nickel for every client or prospect that I have encountered that has been down the wrong path…..well, I can buy more ICED Coffees!
Top Points :
1 – WRITE / Produce Unique CONTENT.
2 – Circulate the content the RIGHT WAY.
3 – Stop with the shortcuts, LEARN SEO/Internet marketing or partner with a company that shows you.
I would love to hear the most blatant claims with a SEO or rankings that you have heard, please comment below.
Best rankings my friends.…send me some steak knives when you reach the top!